U.S. Country Manager
Rob has led the US operations for
ISDIN US since the launch in 2016.
Prior to his tenure at ISDIN, Rob served as head
of Sales & Marketing at Promius Pharma, Dermatology and held various commercial positions at
Ferndale Laboratories. His career includes leadership roles in general management, sales, marketing
and corporate development.
ISDIN is a Spanish-based dermatology company
that has recently launched commercial operations
in the US market. ISDIN was born 40 years
ago in Barcelona, from the alliance between a
global leader in fragrances and cosmetics and
a benchmark pharmaceutical company with
renowned medical products. The mission was
to create a worldwide reference in skin health,
treatment and beauty. Today it is a market leader
in the dermo-cosmetics segment in Spain, with
operations in Europe, America and Asia.
MEET OUR PANEL OF EXPERTS
Chief Commercialization Officer & VP
Mark is a veteran commercial leader with
over 20 years of experience in the medical device in-
dustry. He spent eight years at Boston Scientific in the
endoscopy and neurovascular divisions, with several
roles of increasing responsibility in sales management,
sales operations and training. In his eight years at Smith
& Nephew, he held several roles, the last of which was
leading the U.S. Sports Medicine division with roughly
600M in revenues. Additional responsibility included
being the U.S. Commercial Lead for the Arthrocare
integration. Mark then became the CCO and VP WW
Sales at Trice Medical, where he is responsible for all
commercial activities of what was recently named one of
the “hottest start-ups” in orthopedics.
TRICE MEDICAL was founded to fundamentally
improve orthopedic diagnostics for the patient,
physician, and payor by providing instant, eyes-on
answers. Trice Medical has pioneered a fully-integrated
camera-enabled technology, the Mi-Eye, that provides a
clinical solution optimized for the physician’s office.