Vice President, Head of Real
World Data and Analytics
Center of Excellence
President and CEO
Senior Vice President,
GSW, a Syneos Health company
Our panel of experts:
Real Expertise on Artificial
Views from Pfizer, Aktana, Veeva and
Syneos Health Executives
Our thanks to Lisa Barbadora of Veeva Systems and Izzy Gladstone of eyeforpharma for
their help in bringing this panel and content together.
Artificial intelligence is already a well-worn phrase, but few of us really understand what
it means and how it will affect the conduct of our industry. Veeva execs Arno Sosna and
Paul Shawah, Senior Vice President, Commercial Strategy, offered some background on AI.