PM360 Trailblazer Awards
PM360 Elite Awards
DTC Perspectives Advertising Awards
PM360 Pharma Choice Awards
Rx EDGE Media Displays: Through our prominent,
strategically-placed displayed delivered in a network
of 27,000+ retail pharmacies, we help pharmaceutical brands motivate consumers at the most relevant
times…when they are actively searching for ways to
take care of themselves. Our Media Displays enlighten, engage, and inform.
Rx EDGE Unlimited™: This cross-channel solution
combines the power of our brick-and-mortar network
with premium digital inventory and advanced analytics to bring pharma brands and audiences together. Rx
EDGE Unlimited delivers exceptional reach, frequency, and influence.
Insight EDGE™: A suite of data resources that the Rx
EDGE analytics team applies to every program to ensure that pharma brand messages are seen by the right
Areas of Expertise:
We Maximize Impact: Rx EDGE is the only targeted
media platform that uses the pharmacy as a consumer’s gateway to immediate information as well as
ongoing connections to the pharma brands that are
relevant to their healthcare needs. Brands that use Rx
EDGE programs see an average script lift of 12.5%.
We Align the Right People, Places, and Times:
Through our relationships with key retailers, we can
access data not commonly available through other
marketing service providers − making our Insight
EDGE™ targeting platform unique in the pharma
We Offer Proven Results: Measurement defines the
core value we bring to every initiative. Using third-party analytics, results are evaluated with a significant
level of precision. In addition to a lift in prescription
volume, our programs also result in an average return
on investment of $8.12.
Rx EDGE Unlimited™ is a new cross-channel approach
that combines Media Display, mobile, and programmatic digital ad placement to boost campaign effectiveness.
We connect pharmaceutical brands to the right consumers from the moment they begin their search for
health options in our premier network of pharmacies and continuing to do so wherever their healthcare path may take them. Rx EDGE Media Network
is a leader in the healthcare marketing industry with
over 18 years of experience delivering hundreds of
successful campaigns for pharma brands.
Even as media consumption becomes increasingly
dispersed, the pharmacy exists as the single most-often visited healthcare destination in the lives of
Americans, and combined with digital technologies,
it produces an exceptionally broad reach.
111 Water Street
East Dundee, IL 60118
Nate Lucht, President and CEO
New Business Contact:
Michael Byrnes, EVP Sales
Year Founded: 2000
LeveragePoint Media | LLC