VALUE
PARTNERSHIP
SALES &
MARKETING
CAPABILITIES
PATIENT
ENGAGEMENT
PATIENTSHCPs
VALUEPARTNERSHIPS
PATIENT ENGAGEMENT
SALES&MARKETING CAPABILITIES
- Data Analytics
- Digital Solutions
- Commercial Capabilities
- CRM/CLM
- Multichannel Marketing
- Sales Force E;ectiveness
- Center of Excellence
- Commercial Operations
- Sales Training
- Value Added Services
- Improve Health Outcomes
- Patient Insights
- Population Health
- Healthcare Innovation
- P
- Patient Reimbursement
Support Services
atient Advocacy
- Payer Marketing
- Market Access
- Health Economics And Outcomes Research
- Value Proposition
- Stakeholder Collaboration
OUTCOMES VALUE ADDED SERVICES
PATIENT
SERVICES
PAYERS & HCOs
13th Annual
April 7th-8th, 2015, Hyatt Regency Philadelphia at Penn’s Landing • #efpPhilly
Apply your special HS&M discount code EFP15HSM to get $200 o; on your registration
eyeforpharma Philadelphia 2015
The key for successful pharma
partnerships with payers, providers
or other stakeholders is dialogue.
eyeforpharma Philadelphia 2015
Summit is a unique and
collaborative platform to share
insights, discuss ideas, debate best
practices and network with
like-minded senior pharma
executives.
The summit will feature three
interconnected tracks designed to
provide a comprehensive learning
experience with a broad range of
perspectives that can help you
adjust your 2015-2016 strategy and
become a truly customer- centric
organization.
The most successful launches will be from
those not only able to demonstrate both
clinical and economic benefit, but also
engage payers and providers in real
partnerships and alliances. We will assist
Key Account Managers, Managed Markets
and Medical A;airs in sourcing data to
better understand customers’ needs and
creating relationships where real value can
be delivered.
In today's era, where should we invest for
maximum return? As multichannel and
CLM priorities foster greater collaboration
and increased need for new capabilities,
this track will help you get more bang for
your buck.
Patients must be prioritized: we will show
brand teams and innovation teams how to
use technology, psychology and a deeper
understanding of the patient experience in
order to provide value whether it be
greater adherence, education,
empowerment or self-management.