“How to Persuade Others with
the Right Questions: Jedi Mind
Tricks from Daniel H. Pink”
Why did you pick the lower
number? This is a great simple
strategy that can be woven into any
sales or marketing presentation
from Dan Pink’s latest book To Sell
Is Human: The Surprising Truth
about Motivating Others.
(Daniel Pink, http://www.danpink.
Cari Kraft leads a team of master level recruiters at Jacobs Management
Group, celebrating 20+ years of executive recruiting in the healthcare (
pharmaceutical, medical device, biotechnology) and high-tech industries, nationally. Prior to joining Jacobs Management Group, Ms. Kraft has held positions
as a Senior Sales Executive, Director of Business Development and Director
of Marketing. She also has deep knowledge of the technology/startup fields,
having been in the industry through the rise of the Internet. Ms. Kraft is a
University of Pennsylvania/Wharton alumnus holding a degree in economics and decision
sciences. Cari can be reached at
by Cari kraft, Jacobs Management Group
It sounds like I have hit a nerve with this column. I appreciate the feedback and hope that you
continue to save these to use in your meetings and presentations. Hopefully I have continued to
achieve the right mix of inspiration, amusing and wacky clips.
“Unforgettable Post-It Proposal”
This video shows how an out of the
box creative idea can be used to
pull on our hearts while promoting
a product in a very insightful way.
This would be a great one to kick
off a brainstorming meeting.
(3M brand Post-It in Korea)
“The Science of Productivity”
A great video on productivity to
help get more done in less time
with a different take. A look at the
science of how the brain works,
which provides easy-to-implement
(Sparring Mind, http://www.
Submissions are welcome. If you have
one you like, email a link to me at
Short video from Madagascar that
would be a good meeting opener for
anything involving a team. Nothing
profound here, just some good, light
(Madagascar Penguins Best and