JENNIFER BERMAN
Director of Global Marketing,
ELECTROCORE MEDICAL
SCOTT KLEIN
Senior Marketing Director,
MEDTRONIC
; Leverage digital outreach to create personalized customer journeys
; Glimpse into the future of digital marketing with insights from an
out of industry expert
; Optimize marketing automation and feedback loops to nurture and
qualify leads
; Design impactful marketing campaigns targeting new customers
; Harness social listening to develop value-based campaigns that
better engage with current and potential customers
; Discuss new tactics to better integrate marketing with sales e;orts to
create cohesive outreach to HCPs
; Guide the marketplace proactively to successfully launch a new
device
; Demonstrate digital’s ROI to increase internal buy-in
NEW FOR 2015
MISCHA PHILLEO
Global Director of Digital
Marketing, GE HEALTHCARE
PAUL A. UPHAM
Worldwide Director - Strategic
Marketing, Self Administration
Injection Systems, BD MEDICAL
PRE;CONFERENCE WORKSHOPS
Enhance your learning opportunity by
registering for an ALL;ACCESS PASS
WORKSHOP A LEVERAGE SOCIAL MEDIA TO
CONNECT WITH CUSTOMERS WHERE THEY’RE MOST
COMFORTABLE
ANDREW MILLER, Senior Marketing Product Manager,
BOSTON SCIENTIFIC
FRANK NIGRO, Social Media Strategist, ADVANCED BIONICS
ROBERT MULLER, Digital Marketing Manager, Strategic
Affairs, ROCHE DIAGNOSTICS CORP.
5th
Harness the Power of Digital Marketing to
Engage Customers and Increase Sales
AUGUST 10;12, 2015
Hyatt Regency Minneapolis
Minneapolis, MN
25+ FORWARD;THINKING INDUSTRY LEADERS
PROVIDE A CLEAR PATH FORWARD
WORKSHOP B INCREASE HCP ENGAGEMENT WITH
NEW DIGITAL STRATEGIES
JEFF GAUS, President and CEO, PROLIFIQ
Visit
www.exlevents.com/DigDevices for more information!
Be sure to mention Priority Code C594HSM when registering.
